Header Ads

Road To Affiliate Marketing King | Value Proposition Of Webull


The more I learn about sales psychology, the more intrigued I get at the curious phenomenon of avulsion to affiliate marketing (bespoke way of saying "referral links"). It's not just any sort of avulsion, it's one that differs from person to person based on what their personality type is. In affiliate sales, volume and targeting is key. Not everyone is ready to take advantage of free opportunities, but with more reach and targeting, closings will indubitably happen. Today, I want to talk to you about what I observed in my goal to reach affiliate sales mastery, and secondly, I want to talk to you about the fantastic value proposition of Webull and what they are offering.

People aren't dumb. Most people are sophisticated or savvy shoppers that have learned from their mistakes. They have been duped before and have purchased things that they have regretted and as a result they've developed their own self defense mechanisms to shield themselves from more regretful decisions. What might sound dumb to you or I, might actually be considered safe, comfortable, or normal to them. But this is what I have noticed about some reactions to high quality, free, products.

For IRL people, actual friends you know in real life and have hung out with many times, I like to categorize them into three people because this is what I've noticed from shilling my ref link IRL a handful of times.

Type 1

The first type are people who click on your affiliate link and buy (or in this case install an app and receive stocks for free) to support you because they care about you and want you to succeed. These are people who, although don't care about the product, do so if they haven't installed it already, because they are your friends.

Type 2

These are people who click on your affiliate link because you have helped them out in some form or another before. It's a form of "I'll itch your back if you'll itch mine". It's not just limited to friends, but it can be just an archetype of people. Although everyone is unique, this is just one form of behavior that is a commonality.

Type 3

These are people who don't actually say "no" but it's a foregone conclusion. Although it's a product with zero risk to them and that might actually benefit them, they have it set in their minds that they don't want to do anything with the product; They would rather not have the headache of installing a free stock app such as Webull that even gives you 1 or 2 free stocks. Here is what I've analyzed about type 3.

They don't know anything about the product. For example, I've shilled multiple free stock apps to my younger brother before, but each time I was given the "yes" no. There are multiple reasons why and it's all embedded in his psychology. Personal finance is hard for him, and because he likes control, something that is outside of his wheelhouse or comfort zone doesn't necessarily scare him, but it triggers a defense mechanism of self preservation. "I don't want the headache of dealing with personal finance because I'm not good at it, and never was good at it, so I'll pass." He's a relationships person, and so he's the type of person who will spend all of his money if it meant investing in relationships (i.e. going out to a fancy coffee brewery to hang out with 5 new people).

He's had a bad experience with me in the past. When I was younger, I used to shill reflinks such as swagbucks, and he would sign up. He trusted me and so he would do these things out of respect and because he loved me. But there would be isolated instances where as kids, I'd make decisions that ended up badly for him and that would cause him not to trust me as an adult and consistently undermine me from childhood all the way to now. This is similar to people who've been closed by shady salesmen and have regretted such a big ticket purchase decision. We've all been there before. We all have self-defense mechanisms.

He delays the work of personal finance now for later, to focus on the now and invest in relationships. Relationships are his buzzword and in his particular case, doesn't value money as much as other things. Perhaps there is an element of a fear of success involved, as for many of us raised in fundamental Christian environments, money is often rooted with evil.

This Isn't A Psy Op To Get You To Click My Link...Or Is It? 

These are real life experiences I've analyzed and learned over the years in different areas of sales. But the point is, there are multiple different reasons why people don't click on my high quality free, and beneficial, referral links. It's because most are type 3s. Over the internet especially, affiliate marketers want to target the 1s and 2s. These are people who trust them and want to support them; and these are also people who mutually have something to benefit by clicking from your link. Or they also do it because you've itched their back before, and now they want to itch yours. @Lever_aged you hear that bb? Itch my back bb 😏

But back on topic, the reason why I wrote this two parter was because I wanted to chronicle my affiliate marketing and sales journey as a new series, and also to get you to see the value prop of Webull

Why Is Webull So Great? 

They have come off the heels of Robinhood, an investing app that chartered the fee-free investing space during a time when many established brokerages like TD-Ameritrade or Etrade were charging $7 to $20 per trade. But unlike Robinhood, they scaled faster, and offered higher quality products and services. They executed new services much quicker than Robinhood, or offered services that Robinhood already offered, but much better. When I first installed Webull, I instantly noticed the execution speed. Webull, at that time, executed orders at a significantly faster speed than Robinhood; even for stocks with low liquidity. This mean't that something fishy was going on with Robinhood and their order routes (allegedly). Another thing is their trading platform is lightyears better than Robinhood's. Webull came out with a Windows and Mac software, and Robinhood still doesn't have one. Additionally, Webull has time and sales data, which Robinhood doesn't have, and free level 1 price quotes.

Sorry for the sales pitch. I didn't mean to do it; the Shill Nye in me came out. But anways, yeah I'm really passionate about the direction that Webull is headed in. A few days ago on March 10, 2020, Webull announced that they were going to get into crypto trading (which I foresaw on my first Webull video); I'm totally excited about this project and where they are headed as a trading platform.


Click the ref link if you love me, or if you hate me you can throw a cabbage directly at my face next time you see me at Consensys. I'm starting to ramp up content and taking this seriously so be sure to look out for a series on my sales progression. Till next time I'll shill'ya later (no pun).

No comments